Wholegood Organic Plums, 400g

Wholegood organic plums are firm, fresh, and full of natural flavour. Each plum is covered in a thin, smooth, dark purple-red skin that clings closely to the juicy flesh beneath. Their healthy skin has a naturally waxy bloom, often appearing as soft grey-blue highlights. Once ripe, the flesh is firm yet succulent, releasing a delicate, inviting fragrance. Plum skin is tarter than its flesh which provides an excellent contrast in flavour. Wholegood sources organic produce from small and medium sized farms that care about the soil they grow in as much as the flavour it produces. It's not aesthetically perfect, exteriors can sometimes be blemished and shaped a bit wonky, but this does not compromise flavour or quality.